Viky
Background:
The market for fairs and face-to-face events in Colombia and in the world does not stop growing, even with the slowdown due to the effects of Covid-19.
Despite the fact that these events are the best platform to establish connections and do business, once the fair is over, networking is also over and thanks to this opportunity Viky is born, an application to carry fairs in your pocket, much further of the 2 or 3 days that the face-to-face event lasts.
Challenge:
Renew the visual identity not only of the brand but also of the application interface to facilitate its connection with users and help it position itself as a tool that maximizes the possibilities of doing good business before, during and after face-to-face and virtual fairs.
Solution:
We created the visual identity, the brand narrative and the design of the interface for Viky, a tool that is more than an app, it is a personal assistant to help its users have the best experience as attendees at fairs, events and congresses.
Viky is a robust, stable and very intuitive platform that helps people and companies not only to establish contact, but also to do business before, during and after the fairs.