Viable

Background:
Viable is an environmental consulting company that helps companies develop sustainability projects within their social and environmental responsibility programs.


Challenge:
Create a new visual identity and brand narrative that would help project Viable as a much more solid company, that would honor its history and allow it to relate to and provide services to much larger companies.
Solution:
We conceptually and visually redefine the brand to help it be more easily associated with concepts of experience, trajectory and credibility.





